我们都觉得我们的砖和砂浆零售建议是一个Tad Harsh，但它是超级诚实的，我们真正站着的建议。我希望它不是太伤心了！99％的企业心碎已经零售相关，所以如果没有别的，这是一个清醒的警告。我们完全明白为什么它是一个开放精品的梦想 - 我们每次走进一个时都会得到温暖的模糊！无论如何，我现在将停止免责声明，如果你有一个零售冒险，我们很想在评论中听到它！
xx- elsie + emma
艾玛：它的主旨。如果你开车，你不能回去，你就像，请告诉我发生了什么。是埃莉莉，我都在佛罗里达州奥兰多境外买了一所房子。它在一个叫做达维波特的地区。我们每个人都有一个房子。它在同一个社区。这是三分钟的步行路程。我们都将把它们转向租赁短期。Elsie已经提供，她有点与之合作。和我的完全是空的。 And we did some kind of minor ish, I put it in the middle, renovations and we’re getting ready to list them. So last time we had just bought them, I had seen my house Elsie hadn’t even seen hers. And now the houses are kind of at a place where they’re getting ready to be listed. When we bought the house, we hadn’t even seen it in person. We had seen photos online and you’re the same way. So…
埃玛:嗯，我们在网上看过所有的照片。我们进行了检查。所以，是的，置身于一个空间里与在网上看到它的照片是非常不同的。但同时，我们也不打算住在这个房子里。我们打算租出去。所以这是一件不同的事情。而且，我确实意识到有时候人们不得不买一栋他们看不到的房子。你知道，我有一些朋友，或者他们的搭档在军队里，有时会发生这样的事情。所以，你知道，这不是疯狂的不寻常。只是对我们来说有点不一样。 So wanted to point that out. But Trey and I did see the house one time before I went and lived there for two weeks. And we’d gone, it was completely empty. It was right after we bought it. And I got a lot of measurements. I was trying to figure out what size rugs and furniture things could be. So I don’t want to buy a couch that’s too big for the space. Things like that. Still, the timeline was after that initial visit. We then had our contractor, which his name’s Steve Dennis, and he’s great. So if you’re in the Davenport area and you need someone, send us an e-mail. Yeah. Some guy named Steve. Just kidding. That’s a that’s a callback to the some guy name Collin thing. But anyway, Steve’s awesome. If you need someone, email us. I’ll give you his number. He’s rad. But anyway, so we had contractor work done before I arrived. So what he did and his team, he has a few people he works with was take out and put in new floors throughout the first floor and paint basically all the walls. And we did the kitchen backsplash tile and a couple other things. And most of that, like 90 percent of that was done by the time I arrived. So he’d been doing that all of October. I arrived November 8th and I was there November 8 through 25th. And it was pretty much done. He had a couple minor things. He was still finishing up. But yeah, when I was there, my goal was to decorate, furnish light fixtures, paint a few more things, really just set it up in a way where it was ready for people to use it and live in the space.
艾玛：这些是我对它的两个相反的感受，而且在我在那里时，他们都存在于我内部。但他们是对立面的。所以它有点奇怪。但我觉得这两个都是我正在做的奇怪而令人兴奋的事情。我正在制作一个哈利波特屋。我在两周内完成它。它觉得我在电视节目中，但没有人正在拍摄它。所以我就像，真的很酷。但是那是另一方面是它感到非常无聊，但像单调一样，就像它一样觉得，你知道，电影土拨鼠一天，就是比尔·默里，你见过吗？它觉得每天我会醒来的地方，我会做基本上同样的事情，设置家具，画东西，吃同样的东西。 Like, I ate the exact same meals all the time because there is no point in like cooking. No one was there. And it’s kind of an empty house. When I got there, I was sleeping on a mattress on the floor and I didn’t even really have like a side table or a lamp or all my silverware yet or this or that. And as the two weeks went on, by the end, it was like I had a bed frame and a lamp and silverware and pizza cutter, you know, and it just felt like a home and it just went from zero to ten in a way. And it was just funny and strange and it felt like a TV show, but it also felt like the most boring TV show ever if you had to watch it because it was just me sitting up furniture. Yeah, I listened to a ton of podcasts though. While I was setting up the furniture my my top two: How I Built This, which is like if you’ve never heard it, it’s from NPR. It’s people’s stories about how they build their businesses and it’s really rad. I listen to a ton of those and then I also listen to a good amount of My Favorite Murder which is a yeah, comedy true crime podcast. But my rule with myself was no true crime after 1 p.m. because I was living in the house by myself and I would freak myself out. So I was kind of like that was what was keeping me company as I tried to set up and I had texted you one time Elsie. I was like, I got a TV show idea: So You Think You Can Set Up Furniture? And here’s what the contestants do. They set up furniture and they could be different like challenges, like set it up as fast as you can set up by yourself when you really need a second person.
艾玛：正好。那就是我失去的时候。他们会像哦，你大喊大叫。你失去了这一轮。哦，你被诅咒了。她输了。所以，是的，这是真的很有趣。这是一个奇怪的经历，但真的很有趣。而我绝对会回顾并像“那样的东西一样”。在我的第二周结束时，我认为五天，直接来到了。 And Keely, if you all don’t know, she edits this podcast. So she’s listening right now. And she cuts out all the garbage that we say or just like the awkwardness. But Keely came and she helped me set up some bunkbeds and some other things. And so I was really grateful to have someone there and just be a little less lonely. That was nice. And then at the very end of the two weeks around the time Elsie arrived, which she is gonna give you her update, too. But our photographer that we work with from Nashville, Amber, she arrived and you’ve probably seen her if you follow us on Instagram. She’s really beautiful. She has red hair, very talented photographer. So she came. So I kind of had a very like clear deadline on when these rooms had to be finished because I had had to photograph them and then leave town again. So that was. You know, a lot of pressure. But after a while, I felt like I knew I was going to make it. And then I. I was like, OK. Everything’s OK. But before that, I was just very like scrambling, going crazy, staying up till nine or 10, waking up at 6:00 a.m., like just trying to get everything done. And yeah, like driving to Target, driving to Wal-Mart driving to Home Depot. Over and over and over again. And I bought a lot of stuff online, too. So, you know.
埃玛:是的，不过我确实得到了一些帮助。但是，是的，我也经常一个人。这是。快结束的时候我很害怕，好像我的背受伤了。我非常小心，如果需要的话，我会打开箱子，把家具拆成碎片搬上楼梯，因为我不想那样伤害自己。我对这种事很认真。我认为每个人都应该这样做。你知道吗，你只有一个后背。你只有一个身体。你应该尽可能地珍惜和照顾它。 But yeah, I could tell I was like, oh, I’m getting, like, really tired. This is a lot of work. It’s too much work for one person.
艾玛:我也是，我喜欢有数字。是的。所以我把这一切都加了起来，因为我有一个预算和一个剧透:我略微超出了预算，但我认为如果我再做一次，我会做得更好。但我有点希望我不用这么做。但是，如果我有一个更长的时间，因为我认为你可以做一些像节俭的事情，你知道，从Craigslist或Facebook市场的朋友那里买东西。你知道，有很多方法可以省钱。你有更多的时间。但是不管怎样，没关系。所以我把它们加起来。我花了大约18000美元买了所有的家具，所有的户外家具，银器，等等。 Bed linens, everything for this five bedroom house with eighteen thousand dollars and slightly over the budget. I was aiming for.
艾玛:是的。我为这个数目感到骄傲。我不是，但这比我的目标多了一点。所以我有时会表现得有些优等生。我的意思是，我是一个很喜欢做这件事的人。但是是的。所以我就想，天哪，我超出了预算。但还算不错。考虑到时间线和房子的大小，我想一万八千美元是可以理解的。但是，是的，我想花更多的时间节约，从Etsy上买更多的东西。 And I don’t know, just like giving it even more personality. But hopefully when people stay there, they can see how much. I don’t know. Love and magic I tried to put into this Harry Potter inspired house.
埃尔希:好的。是的。我们的情况完全不同，因为当我发现我们在做这个房子的时候，正好是我们带着一个孩子从中国回家的时候。我们买房子的时候我休了几个月的产假。我可能还在休产假。我不记得了。我很高兴我们有了一个有家具的房子，这对我来说是真正的救命稻草，因为我认为从时间角度来说，这真的，真的，真的最终会对我有帮助。这是第一阶段和第二阶段。我们这次的旅行是我们的第一阶段。我会告诉你们第一阶段，然后。 Yeah. Phase two is kind of a bigger makeover where the rooms have more themes and we’ll actually photograph like the tour and stuff like that. And that’ll happen next April. A few things about our trip. So we took our kids with us for a long weekend and my mom came and my mom would babysit the kids. About, I would say like maybe three hours a day and we would do in that time, like speed work, go to Target, go to the different stores we need to go to during their nap time. I would like put all the pictures in frames really quickly and things like that. And so we basically just took the house for what it was. It was an air BnB before, it was a very…I’ll put a few pictures you can just see. It was a very regular looking air BnB. Like if you just imagine the most regular family house ever. That’s what it looked like before we went. We had all the rooms painted white and also by Steve.And so when we got there, we spent most of our time hanging pictures, changing out a few pillows, changing out a few bedspreads and hanging all new curtains and rods. So that’s what we did. I spent about $3,500 on that stuff. I also bought some things you would see in the photos, not props like they were useful things, but things that would show up because I was shooting the listing photos. That’ll be up until we reshoot it in April. So I bought like a better looking coffeemaker and cute floaties for the pool and some things like that too. So yeah, we worked really, really quickly. It was super fun. I, it wasn’t too stressful. I was prepared for it to be very stressful and I was nervous me and my husband would be fighting a lot. But really, it was just I don’t know, we just kind of made it happen. And then at the end of the day, we were just drinking rosé and swimming in the pool with our kids. And we didn’t really have time to fight or worry about anything because we just had to just get it done. And then on the last day we had done our photos on Saturday and then the last day on Sunday we took the kids to Magic Kingdom. And my mom came and it was magical.
艾玛：是的，因为我没有必要这样做。它是空的。所以我正在挑选任何适合我的主题。但是你有点像这样，这将如何适应我的主题，或者是这样，你知道，因为房子里的一切都是功能性的，因为它以前正在租用？是的，很好，可能几乎所有的一切。有几件事喜欢它，但这就是我想要知道的。所以我觉得我很难摆脱我喜欢的东西。这是完全良好的。但也没有真正的东西，我爱的不是真正的东西，或者它并不符合我正在做的事情。是的，我只是发现这么难。 So I wanted to hear how you did it.
埃尔希:好的。好吧，我会说这个。It was a lot easier than, like if you’re cleaning out your own garage, then, you know, you come across, you know, an item like, and you think about the money you spent on it or the person who gave it to you. This was much easier. It was like I bought a furnished house. I know it’s not all gonna work. So when we got there, the whole garage was filled up with like all of the like fake plants and vases and art that had been on the walls before they painted. Steve offered to donate it and I basically had him take everything. So we kept like two mirrors and put them back on the walls and then everything else went bye bye. And it really was not emotional for me at all. And then there were some things that were kind of obvious, like the manager came by and she said, you really need to get all new towels. So we got all new towels. And there was like some bath mats that were like looking pretty shitty. And we, you know, got those.
埃尔西:对，有几件这样的东西，不过基本上都保存得很好，有几件东西我保存得很好，我觉得我不会买的，但它已经在那里了。就像这样，我不知道，像90年代的样子。非常粗糙的高脚椅，我就留着它吧因为我们可以买到更漂亮的高脚椅，但这有关系吗?你明白我的意思吗?对某些事情来说还算不错。很好，他们已经在那里并且已经在运作。成为九型人格对我来说是有好处的，可以降低我的标准，告诉我自己，不是每件事都必须是特定的。我关注的是这栋房子的整体情况，我关注的是人们会在Instagram上分享他们的家庭照片，比如游泳池，孩子们的神奇卧室。我根本没把注意力放在厨房上。就像让它成为一个看起来不错的厨房。 So, yeah. That’s how we decided what to keep and get rid of. I love the furniture that’s there. There’s like this kind of elaborate set of pineapple dining room chairs. And I’m so excited to paint them when we go back, the furniture that’s there. It’s like not my style, but it’s kind of cool. Like it really works. And I will show before and afters at some point on the blog and you’ll see like the all the furniture in the bedroom that’s going to become the frozen themed bedroom. Totally worked. It was just crazy, you know, that we didn’t pick it out. But it’s there and it works. And we’re really just going to have to do like a snowman mural and some snowflakes and put up some cute art. So that’s actually been great for my situation of being a new mom and not having as much time and energy. Like if I had to do what Emma just did, I don’t think I could right now. So I’m really Greatful.
埃尔西:我想说的是，包括承包商的工作，这是我唯一知道的方法。而且也没有很多承包商的工作。科林和我是一起去的，所以他会安装很多可拆卸墙纸这样就不用考虑价格了因为他是我们的员工。总之，我要把它控制在一万美元以下。一万左右。我想我可以这样做，因为我不需要买床垫和床之类的东西。我认为这是一个非常现实的预算。我要去买个新沙发。我要去买新的户外家具，一些新地毯。我们已经把房子里所有的窗帘都弄好了。 And I want to buy a couple pieces of like special artwork…Like custom artwork. Yeah, like a big weaving. And then I have this. I think I’m gonna commission…and I don’t want to spoil it, but I think I’m gonna commission, a big art piece for the dining room. So yeah I’ll spend a little bit on those just because I think it’s special, especially when you’re spending a lot of money on Amazon, which I am, to just do a couple of things that are supporting small artists as well. Yes. So one more thing I want to touch on about our experience and our trip was just how it felt to be there as a family. And this is my favorite part. So we went for, I think, five days, which is kind of a lot for Florida. Like I could totally go for three days, go to the parks one day with our kids at the age they are right now, one day is totally enough for us. One park, one day. But anyway, it was incredible. Like, I really loved the experience of staying in the house, even though it’s not fully, fully decorated yet. I was kind of imagining it in my mind the whole time and then being able to like tell Nova that we were gonna come back. Which was really special for her. She really liked it. I told them that maybe we could come for their birthday someday and things like that. And yeah, it felt very special, like we were starting a tradition which I loved. It’s cool that we’ll have a place that we’ve put love and energy into where we can go for a quick weekend. And I mean, I love the Disney parks, but they’re not gonna be at an age for a long time where we want to spend like a lot of days or make it like a major family trip. We just kind of want to like pop in and pop out. It feels really good that we can do that anyway. We got a Mickey Mouse waffle maker, so we did make breakfast at home every day. And it is so special and magical that that like a meal is something that will repeat at that house. I love that. And anyway, the last thing I wanted to mention is just that we did swim in the pool at least one or two times every single day. We usually did a morning swim and a night swim. And our kids really, really love swimming in the pool right now. It has like a heated pool option, which we were using because it is was kind of chilly. It was perfect for a little family trip. And I’m really excited to go back after we’ve done the full makeover and sort of surprise the girls and like wow them with all the rooms.
艾玛:我也有一些东西要放进去，和家里的东西一起。我是在那里才意识到这一点的。我一直在附近，你知道，当我在那里的时候，我意识到当我开车离开附近的街区去沃尔玛或我要去的任何地方的时候，我们家所在的社区就像小操场一样。所以有两次，我和诺娃，戈尔迪和妈妈一起去了一次。还有一次只有我和诺瓦。我们从家里走到一个操场，那真的很有趣和简单。它让我们可以走出家门，进行活动，荡秋千，滑滑梯。我甚至都没意识到它们的存在。我就想，哦，这太棒了。这个社区就像所有的人行道。 Super easy to walk. You can go to these little playground, super cute. So that was the family thing I wanted to mention. The other thing I wanted to note was I’ve only really posted one Instagram on my personal account about the Harry Potter inspired house. But when I did, I was surprised how many people were commenting about doing a bachelorette party there. Which I had not really had not occurred to me. I would totally have had a Harry Potter bachelorette party. I love Harry Potter. But so but anyway, I was just like, honestly, it would be a great house for a bachelorette party because has five bedrooms, it has a pool, has a hot tub. It’s got lots of like eating options around. And then if you’re the kind of group that wants to go to the parks, you know, then. Yeah.
elsie：好的。所以我们现在将过渡到读者问题。是的。本周的读者问题来自凯蒂。她说，我20岁。所以努力弄清楚我的生活中的某种计划，我最近在接下来的五到10年里开设了砖和砂浆商店的想法。我认识到这种企业会多么困难和昂贵。但在这么多行业都消失了数字的时候，我渴望砖和砂浆的变形。我记得当你拥有红色天鹅绒和艾玛里面有她的小甜蜜商店。我喜欢结合食物和零售的想法。我最担心的是，我不知道在这种类型的业务中漂浮在这种情况下是多么困难，而且如果我试试，我会失败并在这个过程中失去很多钱。 OK. This is like such a juicy question.
埃尔西:在我们写博客的早期，我们有两家实体店。第一个非常小。然后在某个时候，我们升级到了一个漂亮的大空间，在我们家乡密苏里州斯普林菲尔德的一条历史街道上。我们从一位准备退休的女士那里买了一家古着店，那是一家古着店。我们把它设计得非常古怪，在当时很时髦。艾玛还在那里开了一家小商店卖小蛋糕和珍珠奶茶。所以这是我们生命中一个神奇的时刻。这是我最重要的事情之一，就像如果我想在我的脑海里走一条兔子小道，我会想重新装饰那些窗户。它有巨大的，惊人的窗户。我们有很多人体模型和圣诞树之类的东西。 It was a really, really magical, like movie worthy…Lifetime movie worthy store.
艾玛:是的。我认为有食物成分是个好主意，因为今天我要和朋友一起去吃午饭。我不能在亚马逊上这样做。对吧?我得去城里的餐馆吃饭。所以我认为，食物、饮料、体验等这些东西是网上无法复制的。但与此同时，我认为像零售一样，网上有很多好的零售。所以很难以这种方式竞争。不管怎样，我觉得我应该小心。但是第二件事是我不喜欢被困在我的…哦，顺便说一下，我的秋叶被摘掉了，所以如果你听说了，我真的很抱歉。 It’s hard to find time when Elsie and I can record and like no contractors are in her house. No noises are happening. It’s just a very difficult to process. My husband like cook our dogs to his office today so that it would be a little more quiet because they go crazy when someone’s here doing lawn stuff. Anyway, we’re sorry, we’re trying to be professional, but yeah, it’s not working out perfectly ok. Anyway, so the second thing I didn’t love about retail was I didn’t love being stuck to the store hours. So we had set store hours. I feel like it was 11:00 till 7:00. I want to say, but I forget it’s been years now. But if I wasn’t in the store or you weren’t in the store, somebody had to be in the store or we had to put a sign up that said, sorry, we’re closed today. So if you were trying to come buy something, we have to disappoint you. And I I just didn’t love the inflexibility of that. I really like. I mean, I still work like very regular hours, but I just feel like I have so much more like I can go to a dentist appointment or a doctor’s appointment or a hair appointment. And I don’t really have to schedule someone to be in my, like, literal physical space while I go do that. And I just really like that flexibility. So I didn’t love the store hours component of it. But that’s just me. I don’t think everyone would feel that way. Some people thrive on even more routine than I do. So that’s just a personal preference. But here’s my advice. And if you have other advice Elsie you should give it too. But here’s mine is you know, Katie, if you’re listening, what I would do if I were you is I would go work in a brick and mortar store. And I don’t just mean a part time.
艾玛:是的。好吧。这是我的建议。没关系。只是开玩笑。(笑)但是，就像Elsie说的，我确实认为。找一个你真正感兴趣的工作。如果你对大型连锁零售充满热情，那就去塔吉特百货(Target)工作吧。如果你喜欢更精品店但仍然是全国性的。去Anthropologie工作吧。 If you find something in your town that you’re super passionate about, work at a local boutique. It doesn’t really matter. Find something that you’re passionate about. But don’t just do the entry level part time position. You might have to start there, but work there long enough that you can really become an important part of the team at this at this retail store. And then also, don’t just clock in and clock out. Don’t just show up and do your shift and then leave, really get involved. Really understand, you know, how many customers they have, what ordering is like. What’s it like being the owner of that store? If you have access to them or the manager or whatever, the highest level that you have access to depending on what it is and just really, truly get involved and understand as much as you can possibly understand about that position, which I think would take at least a couple years for almost any job. And if after that you’re like, oh yeah, I’m still super passionate about brick and mortar retail. Maybe with a food component, whatever. Then I would think, OK, now you at least know you really like the lifestyle, you really like the hours, you like everything about about it. And you now have this super valuable experience that you got while making money instead of going into debt learning it all. Then I would consider doing it. But, you know, if you’re not and if you’re not willing, this is gonna be a touch harsh. I always hate to do that, but, I’m gonna do it. If you’re not willing to do that work at least two years at a brick and mortar that you’re passionate about. I really don’t think that you have what it takes to own a business because it is a lot of risk, sweat and stress. I love it. I love my job and I wouldn’t change it for the world. But I do think like taking the time to truly evaluate a situation and if it’s for you, is really, really important. Otherwise, you could spend a lot of money, potentially go into debt or just end up with a business that makes money, but you don’t love it at all. In which case, maybe it would have been better if you had just worked somewhere, and then you could have had more set vacation hours or benefits that you don’t have to worry about or you know. So anyway, that would be my advice.
埃莉莉：我想说它也是如何说出来，就像我的女儿想做这种商业风险或者像我最好的朋友一样。是的，我会尽力谈论它们。这就是为什么：如果你做得好，你会在你的第一夫一年内快速地击中什么样的钱。这只是一个人。对我来说，有很多行业就是这样。但我会尽力推动我在不同方向上的人，在那里有更多的发展方向，因为我认为当你有更多的潜力来增长时，生活更令人兴奋。但是，我会说零售是什么，如果你全心全意地爱零售。试着像跳蚤市场一样，就像你所在城市的最漂亮的跳蚤市场或这样的东西。比如尝试这样的东西。尝试弹出。 Try any kind of idea like a craft fair, any kind of idea where you don’t have to sit in that shop every single day, even if no one comes in, because that’s the part of it that you’re going to hate. And I’ll just I’ll just leave it at that. Yeah, I think that it’s just so it can be a very heartbreaking business venture. And I know why so many people dream of doing it, because we did, too. I still do. I still like fantasize about those store windows. I promise you. But it was a heart…it was probably the most heartbreaking business venture of my life, too. So. Ahh. And with that.